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Great Place To Work® Methodology

We lead the industry with the most rigorous, data-based model for quantifying employee experience: The Great Place To Work Trust Model™. Since 1992, we have surveyed more than 100 million employees around the world and used those deep insights to define what makes a great workplace: trust.

The Trust Model™ is the Global Standard

Our 30 years of continual research have proven that the definition of a great workplace is one where employees trust the people they work for, have pride in what they do and enjoy the people they work with.

We put the employee at the heart of our model and use it to power our Trust Index Survey™ and Culture Management platform Emprising™. 

Great Place to Work Trust Model Trust Index

Our For All™ Methodology

Our For All™ Methodology builds on the Trust Model™ by ensuring that every single employee, no matter who they are or what they do for their company, is having a consistently positive experience at work. 

Great workplaces For All maximise their human potential through effective leadership, meaningful values, and a deep foundation of trust with all employees, regardless of who they are or what they do. When those are in place, these workplaces benefit from improved innovation and financial growth. 

We use the For All Methodology to evaluate all of our Best Workplaces lists™.

Great Place to Work For All Metholody
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Great starts here.