Cookie Policy
Updated April 2024
What are cookies?
Cookies are small text files that uniquely identify your browser or device. The cookie file is stored on your browser. When you return to that website (or visit websites that use the same cookies) these websites recognise the cookies and your browsing device.
Cookies are not the only way to recognise or track visitors to a website. We also use technologies which are similar to cookies, such as web beacons/pixels, log files and mobile device identifiers.
How We Use Cookies
GPTW uses cookies, web beacons, pixel tags, log files, and other technologies to collect certain information about visitors to and users of our websites. These technologies enable us to monitor interactions with our emails, text messages, and online advertisements.
For example, we may automatically collect information such as:
- The type of web browser and operating system you use
- Your Internet Service Provider
- Internet Protocol (“IP”) address
- Software version
- Coarse geo-location information (based on IP address or cellular tower location)
- The domain name from which you accessed our websites
Additionally, we may gather information about your browsing behaviour, including:
- The date and time of your visits to our sites
- The areas or pages of our sites that you visit
- The duration of your visits or interactions on our websites
- The frequency of your returns to our websites
- Other click-stream or website usage data
- Emails or ads that you open, forward, or click-through to our websites
Types of Cookies
Our website is hosted by HubSpot. These are the specific types of first and third party cookies served through our Website and the purposes they perform. These cookies include:
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Essential Cookies: These cookies are necessary for the website to function properly. They enable core functionalities such as security, network management, and accessibility.
- Analytics Cookies: These are non-essential cookies controlled by the cookie banner. They allow us to analyse website traffic and track user interactions. These tools help us understand how visitors engage with our site, allowing us to improve user experience and optimise our content. These may include Google Analytics 4 and Google Tag Manager.
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Functionality Cookies: These cookies are used to enhance the performance and functionality of our Websites but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.
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Advertisement Cookies: Advertisement cookies are ad pixel cookies (such as Facebook, LinkedIn and Google). These cookies are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.
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Social Networking Cookies: These cookies are used to enable you to share pages and content that you find interesting on our Websites through third party social networking and other websites.
A full list of these cookies can be found here.
How to control cookies
You can set your Internet browser or operating system settings to receive notice when you receive a new cookie, to disable existing cookies, to omit images (which will disable pixel tags) or adjust your tracking preferences. It is also possible to stop your browser from accepting cookies altogether by changing your browser’s cookie settings. You can usually find these settings in the “options” or “preferences” menu of your browser. If you stop your browser from accepting cookies altogether, some features on our site may not work as well as you expect. Please note that searching in incognito mode or regularly clearing your cookies may reset your cookie settings.
The following links may be helpful, or you can use the “Help” option in your browser.
If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us here.