BROWSE CERTIFIED COMPANIES
Acorn Group
Updated November 2025.
About Acorn Group
Company Overview
We provide non-standard car, van, taxi and household insurance to UK customers. We focus on serving those parts of the marketing that are underserved by others. We do this because the world isn't standard, and neither are its people.
Our family business has grown into a thriving family of businesses based in Liverpool and beyond. We are now one of the UK's leadings specialist insurers with 500,000+ live policy holders a GWP of over £750m and substantial year-on-year growth.
The key to our success is deep operational knowledge of specialist markets, giving us the ability to evaluate risk accurately and price fairly.
Acorn Group Head Office
Liverpool, Merseyside
North West England, United Kingdom
North West England, United Kingdom
Employee Demographics
Tenure
- <2 years - 51%
- 2-5 years - 30%
- 6-10 years - 14%
- 11-15 years - 4%
- 16-20 years - 1%
Company Culture at Acorn Group
The employee experience below at Acorn Group, compared to a typical company.
83% of employees at Acorn Group say it is a great place to work*, compared to 54% of employees at a typical UK based company.
98%
People here are treated fairly regardless of their sexual orientation.
97%
People here are treated fairly regardless of their race.
96%
People here are treated fairly regardless of their gender.
96%
This is a physically safe place to work.
94%
When you join the company, you are made to feel welcome.
Working at Acorn Group
Our Mersey Chambers office, Grade II listed building in Liverpool.
Our colleagues marching at Pride Liverpool in 2024.
Our CEO presenting our new group logo at a town hall meeting which was held at a local cinema.
Some of our colleagues brought their furry friends to Pride Liverpool.
Colleagues enjoying our monthly Friday Funday activities in our Hanover office.
Pride Liverpool 2025 an event that we sponsored. This picture was taken outside our newest office.
Our 2024 Acorn Award winners
A picture taken from a recent town hall which announced our new strategy & corporate values
A charity football match which raised money for Derian House Children's Hospice
Some of our team celebrating Wear It Pink Day in 2025
Getting the list of awards....
Best Workplaces Lists
Great Place To Work® is proud to recognise Acorn Group on the following Best Workplaces Lists.
Interested in a career at Acorn Group, or just want to know more?
To discover what sets Acorn Group apart and explore relevant career opportunities, take a look at their website.
Visit Their WebsiteHow to earn Great Place To Work Certification
Watch this pre-recorded 5-minute webinar to learn the process for earning Great Place To Work Certification™
